Lectures 2009
Javier Ramirez Banares
Senior consultant at Innovation Media Consulting Group based in Madrid, Spain
Javier Ramirez Banares is Senior consultant at Innovation Media Consulting Group based in Madrid. Innovation is an international media consultancy with offices all over the world and more than 70 professionals with specialists’ knowledge and hands-on expertise.
Javier works for client companies in Europe, United States and Latin America, and focuses on management organization, multimedia development and integration, ad sales and marketing restructuring and strategy definition and implementation.
Before joining Innovation for he worked at Recoletos, the leading company in specialized media in Spanish and Portuguese speaking markets. Recoletos was a part of Pearsons plc, one of the world leading groups in publishing and media.
Starting out as reporter in a business daily, Javier worked in all business areas of the group with positions as ad sales director, CEO of branch in Argentina, marketing manager and general manager finalizing his career in Recoletos as Vice President International. He successfully led the company’s internationalization through the acquisition and restructuring of several media operations in Latin America and the launching of Rumbo, a network of newspapers for the Hispanic population in Texas.
He is the Board member of VOCES, NGO that promotes the public awareness of the UN Millenium Development Goals among opinion leaders in the world of culture and member of Instituto de Arte Contemporaneo, an association for the promotion of Contemporary Art and for the implementation of deontological practices within the businesses.



